Baozun Inc. (BZUN) insider trading
Baozun Inc. insiders have made 7 open-market purchases worth $258k since Sep 16, 2026, by 2 different insiders. The latest: Wenbin Qiu (CEO) bought $40k, filed Oct 23, 2026, scored 40 out of 100. The biggest: $40k by Wenbin Qiu, filed Oct 14, 2026. 3 buys in the last year came within ten days of another insider's: a cluster, one of the stronger patterns in the research.
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Insider purchases
| Filed | Insider | Stake | Score | Bought | 1 week | 1 month |
|---|---|---|---|---|---|---|
| Oct 23 Form 4 (opens sec.gov) |
Wenbin QiuCEOCEO · Near 52-week high | +1% stake | 40 | $40k 11,400 at $3.50 |
−8.1% | waiting |
| Oct 16 Form 4 (opens sec.gov) |
Wenbin QiuCEOCEO · Near 52-week high | +0% stake | 40 | $20k 5,800 at $3.44 |
— | — |
| Oct 14 Form 4 (opens sec.gov) |
Wenbin QiuCEOCEO · Near 52-week high | +1% stake | 40 | $40k 11,800 at $3.40 |
+8.1% | waiting |
| Sep 22 Form 4 (opens sec.gov) |
Wenbin QiuCEO · 2 insiders buyingCEO · 2 insiders buying · Near 52-week low | +1% stake | 44 | $40k 13,900 at $2.87 |
+2.0% | +17.4% |
| Sep 18 Form 4 (opens sec.gov) |
Wenbin QiuCEO · 2 insiders buyingCEO · 2 insiders buying · Near 52-week low | +1% stake | 44 | $40k 14,400 at $2.79 |
+3.2% | +34.6% |
| Sep 17 Form 4 (opens sec.gov) |
Junhua WuChief Strategy Officer · 2 insiders buyingChief Strategy Officer · 2 insiders buying · Near 52-week low | +5% stake | 44 | $38k 13,900 at $2.73 |
+5.8% | +37.9% |
| Sep 16 Form 4 (opens sec.gov) |
Wenbin QiuCEOCEO · 2 insiders buying · Near 52-week low | +1% stake | 44 | $40k 14,600 at $2.73 |
+8.7% | +34.8% |
Track record (hypothetical): a week after the filing, these buys averaged +3.3% (83% up, 6 measured); a month after, +31.2% (100% up, 4 measured).
Insiders who bought BZUN
- Wenbin Qiu CEO
- Junhua Wu Chief Strategy Officer
Questions
Are insiders buying BZUN stock?
Yes. In the last 90 days, 7 open-market purchases were filed, worth $258k.
Who bought BZUN stock most recently?
Wenbin Qiu, CEO, bought 11,400 shares for $40k (Form 4 (opens sec.gov), filed Oct 23, 2026).
How does InsiderBeacon score an insider buy?
Out of 100, from who bought, how much their stake grew, the size of the trade, whether other insiders bought within ten days, where the price sat in its 52-week range, and whether it was a first or a routine buy. The score is fixed when the filing arrives. The formula and the research behind it.
Insiders are also buying, same industry
Data as of Oct 23, 2026, from SEC EDGAR Form 4 filings: open-market purchases (code P) of $25,000 or more, and open-market sales. Every row links to its filing. Scores summarise what a filing says (how the score works); outcomes are hypothetical, from the first close after the filing, and past results don't predict future ones. Disclaimer